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Highlight variance vs. target

Enterprise analytics benchmark

Compare acquisition, engagement, and revenue cohorts across strategic segments. Pin the metrics you care about, export to CSV, and keep benchmarks synchronized with Mode.

Entity	Segment	AcquisitionTop of funnel velocity			EngagementActivation & depth			RevenueCommercial outcomes
Company	Badge	Visitor → LeadConversion rate	Paid shareSpend contribution	Pipeline $	ActivationFirst value <= 7 days	Weekly activeActive users	Expansion ops	Net retentionGross + expansion	ARRTrailing 12 months	Topline growth
Nimbus AnalyticsUS enterprise — Digital commerce focus Hero cohort	Enterprise	4.8%+0.6pp Target 4.2%	42%+2% Target 40%	$18.4M 74% Includes co-marketing partner sourced opportunities	68%-2pp Target 70%	9,420 Week ending Sept 29	112 62%	118%+5pp	$86.3M Target $85M	+28% 82%
Lumen CaptureEMEA enterprise — Hybrid inbound motion Watchlist	Enterprise	3.1%-0.3pp Target 3.4%	37%-1%	$11.2M Target $12.5M 56%	64%Flat	6,880	74-16 Target 90 44%	108% Target 112%	$54.6M-0.4M Target $55M	+19% 48%
Cascade RoboticsNorth America — Hardware enabled motion Emerging	Scale-up	5.6%+0.6pp Target 5.0%	29%-3%	$7.8M Target $7.5M 68%	72% Target 70%	4,320	58 Target 64 52%	122%+2pp	$24.7M Target $23M	+41% 92%
Average	Aggregated	4.5%+0.2pp	36%On plan	$12.5M	68%	6,873	81	116%	$55.2M	+29%
90th percentile	Aggregated	5.3%Top cohort	44%	$16.9M	74%	10,110	129	125%	$92.4M	+39%